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Tips, tricks and guides to help you master the web.

MSPs and the Four T’s of Marketing

IT MSPs shouldn’t just focus on their own sphere of industry when it comes to the business aspect. Just like any business out there, whether it deals with providing products or services dealing with technology or not, marketing is an essential aspect to reach out to target markets. The thing with marketing, though, is that…

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What Successful IT MSPs are Doing

Working with clients in the MSP industry who come in all varied sizes, whether local or an established company, we discovered that they have a few similarities. It doesn’t matter whether they have a few handful of personnel or a whole team making up a large company. What they do have in common is what…

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Messenger Marketing: What You Need To Know

Marketing, although it’s a very complex system, is quite straightforward when it comes to reaching out to a market. You have to do it where your target market is. In an age where mobile is prevalent, users tend to use emails less and less in favour of mobile messaging applications due to its informal nature.…

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10 Questions & Concerns Before Getting a Website

If you’re a business owner looking to own a space of your own in the web, then you might have considered getting a website at some point. While that’s all well and good, most business who want their own websites, especially small businesses, may not have an allocated budget. If you’re one of those businesses…

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Validate and Launch your MVP with WordPress

We all know how a website can serve as your digital market space and calling card in the web. But if you’re someone who has a Minimum Viable Product (MVP) and you want your website as a venue to be able to test it out to the market, then you’re going to want to plan…

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Why Your WordPress Site Needs a Caching Plugin

We all know that one of the factors that make a website successful is speed. Let’s face it. People do not appreciate waiting around for web pages to load. In fact, most people expect web pages to load in 2 seconds or less and are more likely to exit a page if it takes a…

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Creating Logos with Canva

They say first impressions last. And what your clients will first notice about your business is not the products or services you offer whether it is online or offline. The first thing they will take notice of is your logo. Whether it is is a website, social media page, calling card or the like, your…

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Landing Pages: What You Need to Know

Have you ever clicked on an ad or promotion and find yourself redirected to a page different from a regular web page? You might have been redirected to a landing page. If you’re new to landing pages, you might think that it’s no different from a regular web page. The thing is, a landing page…

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How the GDPR can Affect US-Based Businesses

This May of 2018, the EU’s General Data Protection Regulation or the GDPR has come into effect enforcing high fines for violation of the GDPR along with the requirements of 72-hour breach reporting, the “right to be forgotten” and the stronger consumer consent, among others. Of course, as this is a largely EU-centred regulation, all…

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GDPR Compliance Tools for WordPress

The General Data Protection Regulation by the EU is now in effect and its aim is to strengthen data protection for all citizens within the European Union. Now that the GDPR is in effect, it’s time to make sure that your websites are in compliance whether you do business with EU nations or not. We…

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