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Tips, tricks and guides to help you master the web.

10 Elements of a High-Converting Landing Page

Creating an effective and high-converting landing page can be a daunting task. You don’t just start creating it from the get-go. An excellent landing page should be properly planned and prepared for. An effective landing page is more than just something that looks good, design only takes a fraction of it. An effective landing page…

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How many pages should a website have?

Excluding a blog, most website owners tend to ask much about the ideal number of content pages a website should have. The fact is, there is no particular answer to that. Whether a one-page, two-page site or whether the more pages on a website, the better it is depends on a lot of factors. You…

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Shopify vs. WooCommerce: Discovering the Perfect Fit for your Store

If you’re looking to open your eCommerce store soon, chances are you have already researched what tools are available out there for you to make the most out of your online business venture. If you’ve done your research, chances are you have whittled your choices down to Shopify and WooCommerce. In this article, we’ll discuss…

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Copywriting for Facebook Messenger Marketing

Most of you who are reading this are no stranger to email marketing. It would also be safe to assume that most, if not all, have an idea of what an email sequence is what it does for lead generation, lead nurturing and conversion. It would also be safe to assume that at some point,…

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Local SEO Tips for Google Maps

Google is always innovating and updating how users see you with their search algorithms being changed and/or updated to provide more relevance in search results. Now that Local SEO is a legitimate thing, you have to pay attention if you want to stay on top of your game. Here are some Local SEO tips you…

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How Real Companies Use Chat Bots

With the recent hype over chat bots, many businesses have found that it is indeed a useful tool. What makes chat bots effective is that it is not limited to an industry, but can be tailored to fit the needs of a business. Aside from it’s entertaining qualities which was used earlier on, chat bots…

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Chatbots: What it Means for Customer Service

Everyone is familiar with call centers, nowadays. We interact with people from call centers at least once or twice a month when we need them to resolve issues such as services rendered, accounts, transactions, or if they have promotions to offer,etc. In short, we equate call centers with customer service. What if we tell you…

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Email Marketing: A Tool for Business Growth

Through the years, and with innovation, the broad term of marketing has been segmented into numerous practices – each with their own various takes, strategies and concepts, but ultimately boils down to marketing. From SEO to mobile marketing, social media, video marketing and various more marketing practices, one can simply conclude that there are many…

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Landing Page Tips

If you’re new to landing pages or simply want to improve your existing landing page, then you’re in the right place. We’ve made a list of tips we’ve curated from tried and tested best practices. Additionally, if you want to make sure your existing landing pages are up to par, check out our landing page…

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Email Signature Tips & Examples

While the email subject and content is the main focus of any email, it is also important to note that at the end of an email is where an email signature is usually found and is where the receiver of the email will get an insight as to who the sender is and how to…

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